Every week, The Big Smoke looks at industry news curated by MediaScope. This week we look at how the media business model paved the way for Trump and monetizing the tide of yellow journalism.
Every week, The Big Smoke looks at industry news curated by MediaScope. This week: State of the Media Report 2017, “Can advertising support a free Internet?”, and “What are you going to do about it?”
Every week, The Big Smoke looks at industry news curated by MediaScope. This week: The nonsensical modern approach to monetizing media; and the clients who are paying their agencies … to be inefficient.
Every week, The Big Smoke looks at industry news curated by MediaScope. This week: The landscape of marketing technology in graph form, how to keep good media sales staff, and the mistake of the newspaper industry.
Every Friday, The Big Smoke looks at industry news curated by MediaScope. This week: collaboration and chemistry, think like a data scientist, micro-influencers set for industry shake-up.
Each week, we will look at industry news curated by MediaScope. This week we look at the definition of media in the digital age and how creativity in advertising is being devalued.
Each week, we will look at industry news curated by MediaScope. This week we look at how our brains block ads and we also display the revenue dominance of Facebook and Google.
If you can’t bring yourself to walk into work today, here’s a collection of jobs that might fit your reckless impulse.
Each week, we will look at industry news curated by MediaScope. This week we look at the indefatigable notion of the idea, Apple shooting itself in the foot, and the flow of information Facebook steers.