Every week, The Big Smoke looks at industry news curated by MediaScope. This week, we look at the most influential CMOs and wonder if gender-focused media will ever die.
Get It While It’s Schlock: The Return of Fake News
Fake news is nothing new; however, the 2016 remake is especially fraudulent, which legitimizes it in the eyes of the reader. Stop the presses, I want to get off.
The Week in Media: November 5th, 2016
Every week, The Big Smoke looks at industry news curated by MediaScope. This week: The nonsensical modern approach to monetizing media; and the clients who are paying their agencies … to be inefficient.