Sadly, pre-ordering has now become a fixture of the gaming experience. Call me a traditionalist, but I’d prefer a less buggy game over superfluous tat we don’t really need.
The Week in Media: August 6th, 2017
Every week, The Big Smoke looks at industry news curated by MediaScope. This week, we look at who reigns supreme over the digital ad space, the push toward crowdsourcing automation, and a break-up letter to ad spend.
The Week in Media: July 30th, 2017
Every week, The Big Smoke looks at industry news curated by MediaScope. This week, we look at the healthiest brand in the world, the ad world at war with itself, and why all advertising philosophies are dead wrong.
The Week in Media: July 22nd, 2017
Every week, The Big Smoke looks at industry news curated by MediaScope. This week we look at the most competitive digital countries, the rise of boutique agencies, and what defines a quality marketing team.
The Week in Media: May 27, 2017
Every week, The Big Smoke looks at industry news curated by MediaScope. This week, we bid farewell to big data, we analyze the key trends on how different generations consume media, and we illustrate why journalism is not dead.
The Week in Media: November 26th, 2016
Every week, The Big Smoke looks at industry news curated by MediaScope. This week we look at how the media business model paved the way for Trump and monetizing the tide of yellow journalism.